SUNOCO

Because winning never gets old

To those who say “winning isn’t everything,” we say—poppycock! Winning is one of the greatest feelings in the world. And Sunoco knows a thing or two about it, having fueled champions both on and off the track for over 125 years.

For our campaign, “Here’s to Victory!”, we partnered with NASCAR legend Jimmie Johnson to celebrate the thrill of triumph and the legacy of performance that defines Sunoco. As Executive Creative Director, I collaborated closely with the copywriter to concept, craft, and produce the campaign—capturing the spirit of competition that drives the brand forward.